BDO, SM to hold first virtual Pamaskong Handog
2020 December – Even amid the new normal, BDO Unibank and SM Supermalls are finding ways to continue its annual tradition of paying tribute to overseas Filipinos (OFs) and their families during the Christmas season.
The companies said that this year, the much anticipated Pamaskong Handog will be held as a virtual event; online but still full of star-studded guests and performers and exciting activities that Pamaskong Handog has been known for all these years.
This announcement was made today at a media teleconference, which officially launched Pamaskong Handog 2020: Sama-Sama Tayo sa Pasko.
Among those who joined the announcement were: BDO SVP & Remittance Head Genie T. Gloria; BDO SVP & Agency Banking Head Jamie Nasol; BDO Network Bank FVP & MSME Unit Sales Head Dulce Alimbuyuguen; BDO Network Bank SVP & MSME Loans Head Karen Cua; SM Supermalls SVP for Marketing Jonjon San Agustin; and SM Supermalls SAVP for Marketing-South Luzon Ritchie Gonzales.
Gloria said this year’s Pamaskong Handog will be streamed through Facebook live on the BDO Kabayan Facebook page and will be simulcast on the BDO Unibank YouTube channel on December 13. The event will feature Piolo Pascual, Christian Antolin, Marcelito Pomoy, Beks Batallion, and Donekla.
“Our overseas Filipinos have been through a lot this year. We hope that by keeping the tradition of Pamaskong Handog alive, even under the rules of safety, we can still give a sense of optimism, that hope that we will get through this and we will all bounce back,” said Gloria.
Apart from the celebrities joining the event, viewers from all over the world will be treated to enjoy virtual games with many prizes.
Also participating as sponsors of the Pamaskong Handog event include World Remit, MoneyGram, Western Union, and Ria Money Transfer.
The event is one of the many initiatives of BDO, which has been actively engaging with OFs and their families, as many of them depend on the Bank for their financial-related transactions.
BDO Remit has become one of the nation’s lifeblood for years and during these trying times. It provides a safe, trusted, and reliable remittance channel for millions of Filipinos. Another service, BDO Cash Agad, provides bank services in remote locations of the archipelago. Meanwhile, BDO Network Bank, the rural bank subsidiary of BDO, takes care of the underserved and unserved customers, including the remittance beneficiaries who live in far-flung areas.
The number of OFs is estimated to number 12.5 million across more than 150 countries and continents.
As more OFs and their family members are expected to include Christmas shopping as part of their activities, SM Supermalls assured its commitment to serve the public through a safe malling experience for their needs amid the pandemic.
“Everyone was really concerned when the country went on quarantine. And since people still have to go out for their basic needs, SM Supermalls has prioritized customer safety and satisfaction with #SafetyMallingAtSM,” said Gonzales.
“With the lifting of the lockdowns and the increased operation of our malls, we always see to it that each and every mall strictly follows safety practices and sanitation protocols that comply with government directives to ensure a safe malling and dining experience for everyone,” San Agustin added.
Sama-sama tayo sa Pasko! The first virtual Pamaskong Handog will be streamed live on BDO Kabayan Facebook page and BDO Unibank YouTube channel on December 13.
Pamaskong Handog 2020. BDO Unibank and SM Supermalls thank everyone who joined in its virtual presscon on December 9.
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