Blue from American Express Launch
GREAT THINGS HAPPEN WITH BLUE
For one exclusive night, American Express painted the town BLUE.
April 27, 2011 marked the launch of another iconic Credit Card – Blue from American Express. Carrying the same brand of prestige and exclusivity afforded by American Express to its privileged clientele, Blue from American Express offers a full range of superior and exclusive benefits, perks, and web-based features tailored fit to cater to the lifestyle needs of the young and dynamic.
The key benefits of Blue from American Express include:
- Express Access to hotspots such as clubs, bars and events
- Instant Rewards and Savings at restaurants and retail outlets through the Blue Treats program
- Introductory Finance Charge of 0% up to October 31, 2011
- Free membership for the first year and a low monthly fee thereafter for the Card
- Payment convenience through BDO’s wide payment networks
Republiq, Manila's premier nightlife destination, was the perfect setting for the unveiling of the Philippines' first transparent credit card targeted towards the young privileged market. The who's who in the Metro's social circle attended the event and enjoyed a night of pure fun, revelry and partying courtesy of Blue from American Express. DJ Mark Nicosia, Republiq in-house DJ, entertained the crowd with his signature club mix and spins. While Fil-American singer Amber Davis heated up the stage with her sizzling and fierce song numbers.
For more information about Blue from American Express, please call 631-8000.
A toast for Blue from American Express. (L-R) Ophie Camiña, Senior Vice President, BDO Consumer Lending Group Cards Issuing Business Head; Rolly Tanchanco, Executive Vice President, BDO Consumer Lending Group Head; Katrina Stuart, Vice President and Group General Manager, American Express Global Network Services Japan, Asia Pacific, Australia; James Younghusband; Georgina Wilson; Phil Younghusband; Kula Kulendran, Senior Vice President, Head of Global Network Services, American Express, Japan, Asia Pacific & Australia; Nannette Regala, First Vice President, BDO Consumer Lending Group Marketing Head.